The Challenger Sale: Taking Control of the Customer Conversation.
Book Details
Author(s)
Matthew Dixon, Brent Adamson
Publisher
Portfolio
ISBN / ASIN
1591844355
ISBN-13
9781591844358
Availability
Habituellement expédié sous 24 h
Sales Rank
#8,883
Marketplace
France 🇫🇷
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Description
The Challenger Sale Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, this title argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. Full description
