The Way of Innovation: Master the Five Elements of Change to Reinvent Your Products, Services, and Organization
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Book Details
Author(s)
Kaihan Krippendorff
Publisher
Platinum Press
ISBN / ASIN
1598693794
ISBN-13
9781598693799
Marketplace
France 🇫🇷
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Description
Inside The Way of Innovation, corporate strategist Kaihan Krippendorff explains how you can adapt and thrive by recognizing, understanding, and utilizing the ancient Asian approach to innovation. He illustrates how companies like Microsoft and Nokia use this powerful wisdom, and how you too can pass through the five stages of innovation:
- Metal (Admit you are stuck)
- Water (Conceive new winning options)
- Wood (Assemble your resources)
- Fire (Break out your innovation)
- Earth (Make it sustainable)
