The New York Times Pocket MBA Series: Growing & Managing A Business (Audiofy Digital Audiobook Chips)

This Audiofy audiobook chip packs Eric Conger's full 2.5 hour reading of "The New York Times Pocket MBA Series: Growing & Managing A Business" on a tiny memory card. A single Audiofy audiobook chip, hardly larger than a stamp, holds a complete digital audiobook, and saves the last listening position automatically, unlike CDs. With an SD memory card slot or low-cost adapter - like those for digital cameras - this Audiofy audiobook chip can be played on Microsoft Windows and Apple Macintosh desktop computers or laptops (Microsoft Windows XP/2000/Me/98, or Apple Mac OS X 10.3.9 and above) or transferred to Apple iPod media players. Audiobook chips also move seamlessly to most Palm OS and Pocket PC handheld PDAs with SD expansion slots, as well as Treo and Windows Mobile "smartphones" (Palm OS 5.2 or Windows Mobile 2002 and above)... Learn the 25 keys in managing the growth of a business, including identifying the company's competitive advantage, implementing a total-quality strategy, hiring a professional management team and creating a visionary growth-oriented corporate culture. The New York Times Pocket MBA Series is easily accessible to all businesspersons, from first-level managers to the executive suite. The 12-volume series is written by Ph.D.s who teach in the finest graduate business programs in the country, and edited by business editors from The New York Times. AUTHORS: Kathleen R. Allen, Ph.D., a professor at the University of Southern California, has written two widely adopted books on entrepreneurship. She is co-founder and Executive Vice President/CFO of Gentech Corporation. NARRATOR: Eric Conger has appeared on television's "Another World" and "Loving," voiced over 4,000 corporate and documentary programs, and narrated over 48 audiobooks. REVIEWS: "You couldn't ask for more in terms of content or organization." - AudioFile. "...brings important business principles as close as your headphones." - AV Guide.