Decide One Thing: The One Thing EVERY Executive Team Must Decide
Book Details
Author(s)Dave Ramos
PublisherAdvantage Media Group
ISBN / ASIN159932430X
ISBN-139781599324302
AvailabilityUsually ships in 24 hours
Sales Rank1,421,797
MarketplaceUnited States 🇺🇸
Description
One Big Idea
Organizations have to be good at lots of things, but the way to win is to become differentiatingly great at One Thing. The one thing every executive team must decide is, "What is your One Thing?"
Four Typical Responses
Based on our experience, we know that the Decide One Thing concept will get four different responses.
Some organizations will categorically reject the idea that they need to become great at One Thing.
Some will think it is cool, but get distracted by the next cool idea or fad that comes along.  Â
Some will embrace the concept for a time, but give up because implementing it is too hard.
A few executive teams will fully commit to the Decide One Thing. Align Everything. Win! model. These organizations will generate incredible results - 30, 60 or 100 times their investment.
So, which of the four responses will you have?
Organizations have to be good at lots of things, but the way to win is to become differentiatingly great at One Thing. The one thing every executive team must decide is, "What is your One Thing?"
Four Typical Responses
Based on our experience, we know that the Decide One Thing concept will get four different responses.
Some organizations will categorically reject the idea that they need to become great at One Thing.
Some will think it is cool, but get distracted by the next cool idea or fad that comes along.  Â
Some will embrace the concept for a time, but give up because implementing it is too hard.
A few executive teams will fully commit to the Decide One Thing. Align Everything. Win! model. These organizations will generate incredible results - 30, 60 or 100 times their investment.
So, which of the four responses will you have?
ShiftPoints is a Registered Trademark of SHIFTPOINTS, Inc., a strategy and organization development consultancy headquartered in Tysons Corner, VA.

