The Creative Process Illustrated: How Advertising's Big Ideas Are Born
Book Details
Author(s)
W. Glenn Griffin, Deborah Morrison
Publisher
HOW Books
ISBN / ASIN
1600619606
ISBN-13
9781600619601
Availability
Usually ships in 24 hours
Sales Rank
#367,544
Marketplace
United States 🇺🇸
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Description
Finally, answers to the question: How are big ideas born?
Creative directors, art directors and advertising copywriters are some of the great artists and thinkers of our time. Considering the scope and power of their influence in our culture,
