Customer Information Management
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Book Details
Author(s)
Phil Fawcett, Graham Flower
Publisher
Global Professional Publishing
ISBN / ASIN
1845162838
ISBN-13
9781845162832
Marketplace
France 🇫🇷
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Description
* Information management is the crucial skill in financial services
* Covers the very latest (and possible future) delivery channels
In the financial services industry, information is the key resource, and extracting value from it is the key to commercial success. This text provides a thorough grounding in the skills and knowledge needed for the management of customer information in the financial services. It does so by examining information in the sector’s environment, change management, customer management and delivery channels including current and future developments.
Geared towards financial services students.
* Covers the very latest (and possible future) delivery channels
In the financial services industry, information is the key resource, and extracting value from it is the key to commercial success. This text provides a thorough grounding in the skills and knowledge needed for the management of customer information in the financial services. It does so by examining information in the sector’s environment, change management, customer management and delivery channels including current and future developments.
Geared towards financial services students.
