Making Connections: Time Warner Cable and the Broadband Revolution

Time Warner Cable (NYSE:TWC) was built on a foundation of technological innovation. As the second-largest cable company in the U.S., the company delivers products and services to more than 14 million customers.In 1949, entrepreneurs using simple antennas and Army-surplus coaxial cable created the country's first cable television system and revolutionized the way Americans watched TV. More than fifty years later, Time Warner Cable, owns and manages advanced, well-clustered cable systems throughout the United States. Today, Time Warner Cable offers cutting edge digital technology, a rich range of home entertainment and information choices. Winner of a 2012 PRSA Bronze Anvil Award, this corporate history book, Making Connections: Time Warner Cable and the Broadband Revolution tells the story of how one company emerged as a national leader from a rapidly growing and changing industry. Our solution leverages all aspects of the company's new brand including bold color and friendly typography. The book features Time Warner's iconic 'eye/ear' logo die-cut through a stark white front cover exposing the colorful endsheets within. The bold solution reflects the idea tof what the company does. Time Warner Cable delivers a world of entertainment and media through a simple vehicle-a simple cable.This book was commissioned by Time Warner Cable and authored by The History Factory. The authors drew on, among other sources, interviews of past and present employees, other individuals, and publicly available sources. As such, the book does not represent the official views of Time Warner Cable; rather, it is a narrative developed by the authors from these various sources.