Winning at the Wellness Game: Cultivating Wellness Champions Plus 19 Proven Program Promotions

A focus on wellness is rapidly becoming part of the corporate landscape. Either on their own or with assistance from health plans and community organizations, employers are creating a culture of change: providing on-site opportunities for employees to learn about health issues and engage in healthy behaviors. The obvious benefit of a healthier workforce is reduced healthcare cost, but these initiatives also enhance workforce productivity and reduce absenteeism and work-related injuries. In Winning at the Wellness Game: Cultivating Wellness Champions Plus 19 Proven Program Promotions, three wellness experts share their most effective promotional strategies for boosting participation in workplace wellness efforts. In addition, this 38-page special report details how organizations are recruiting wellness champions from workforce ranks to promote corporate initiatives. Learn how companies are developing a network of wellness advocates to promote participation without draining the wellness budget. You'll get details on recruiting and training wellness champions; managing a team of wellness champions; trends in championing wellness, including peer health educators and conflict resolution; details on promotional strategies to boost participation including creating a corporate wellness culture, the power of employee program ownership, the value of health coaches, water cooler wellness, and much more.