Services Marketing: People, Technology, Strategy

Name: Services Marketing: People, Technology, Strategy
Author: Jochen Wirtz, Christopher Lovelock
ISBN: 9781944659011

Author Jochen Wirtz, Christopher Lovelock

Publisher World Scientific Publishing Company

Category Customer services

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Book Details

Author(s) Jochen Wirtz, Christopher Lovelock

Publisher World Scientific Publishing Company

ISBN / ASIN 1944659013

ISBN-13 9781944659011

Category Customer services

Marketplace France 🇫🇷

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