Internationalization of High-Technology Firms: Cases from Biotechnology and Multimedia (mir-Edition) (German Edition)
Book Details
Author(s)Andreas M. Zaby
PublisherGabler Verlag
ISBN / ASIN3409115684
ISBN-139783409115681
MarketplaceFrance 🇫🇷
Description
Der Autor analysiert detaillierte Informationen über vier Internationalisierungsfälle der Biotechnologie- und Multimediabranche und zeichnet ein prägnantes Bild der Motive, Formen und Sequenzen von grenzüberschreitenden Aktivitäten auf.
High-technology firms exhibit unique internationalization patterns. Along with cases of biotechnological and multimedia firms, the author presents key technological and economic forces that constitute the context of internationalization for these emerging industries.
High-technology firms exhibit unique internationalization patterns. Along with cases of biotechnological and multimedia firms, the author presents key technological and economic forces that constitute the context of internationalization for these emerging industries.
