Tour operators and travel management services and management professional second five series of textbooks(Chinese Edition)

Pub Date: 2013-03-01 Pages: 243 Language: Chinese Publisher: China Business Press Travel operation and management of tourism services and management professional second five textbook series. Department of tourism services and management professional vocational teaching . Travel and Tourism Services Management and Administration Management Twelfth Five Year Plan textbook series for the establishment of travel agencies. strategic management. organizational management. product design and production. price management. promotion management. including transfer management. service quality management. risk Twelve areas management. IT management. and travel agents for future development with a detailed description and analysis. Travel and Tourism Services Management and Administration Management Twelfth Five Year Plan textbook series design-rich content. student participation. studen...