Business Forecasting 8th Edition with Student CD Package

This eighth edition of business forecasting presents basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Written in a simple, straightforward style and making extensive use of practical business exam-ples, the book includes fifty-three cases that provide students with the necessary link between theoretical concepts and their real-world applications. To fully understand the concepts presented in the text, students are required to have taken an introductory course in statistics and to be comfortable using the computer to access software packages such as word processing and spreadsheets. Accompanying cd-rom includes data files, a student version of cb predictor, and solutions to odd-numbered exercises. Table of contents 1. Introduction to forecasting. 2. A review of basic statistical concepts. 3. Exploring data patterns and choosing a forecasting technique. 4. Moving averages and smoothing methods. 5. Time series and their components. 6. Simple linear regression. 7. Multiple regression analysis. 8. Regression with time series data. 9. The box-jenkins (arima) methodology. 10. Judgmental forecasting and forecast adjustments. 11. Managing the forecasting process. Appendixes?a. Derivations. B. Data for case. C. Tables. D. Data sets and databases. Index.