1 to 1: The Essence of Retail Branding and Design
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Book Details
Author(s)
Michel van Tongeren
Publisher
BIS Publishers
ISBN / ASIN
9063692641
ISBN-13
9789063692643
Marketplace
India 🇮🇳
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Description
The book on everything you need to know about retail branding, retail formula development, and out-of-the-box thinking. Follow the customer’s journey from the couch at home to buying the physical product, and cover all the steps in between—offline and online—a practical and inspirational book.
