International Business

This book discusses in a lucid and easy-to-understand manner, the theory and practise of international business in the Indian context. It provides an in-depth coverage of the subject matter, with the help of numerous real life examples and cases. Along with this, a rich and user-friendly pedagogy makes it useful for the students of business management and other disciplines, where international business is taught as a course.

This new edition endeavors to make the book closer to the contemporary practices and developments, thus making the text up-to-date.

Book Features:

• Additional sections and sub-sections across chapters
• Several new and revised Opening and Closing cases
• New figures, tables, graphs and reports

Table of Contents:

Part 1:

• Nature of International Business
• Multinational Corporations
• Global Trade and its Theories
• Foreign Direct Investment

Part 2:

• Political and Legal Environment
• Cultural Environment
• Managing Across Cultures
• Negotiating Across Cultures
• Technological Environment
• Economic Environment

Part 3:

• International Strategic Management
• International Organisational Structure
• International Strategic Alliances
• Integration Between Countries
• Institutional Support to International Business
• World Trade Organisation

Part 4:

• 17. International Operations Management
• 18. International Marketing
• 19. International Financial Management
• 20. Financing Foreign Trade
• 21. International Accounting
• 22. International Human Resource Management

Part 5:

• 23. Social Responsibility and Ethics in International Business
• 24. Future of International Business
• 25. E-Business