e-Mail Marketing : Relevancy, Retention, and Roi
Book Details
Publisher
Aberdeen Group
ISBN / ASIN
B00005N9CE
ISBN-13
978B00005N9C8
Availability
Available for download now
Sales Rank
#99,999,999
Marketplace
United States 🇺🇸
Ratings & Reviews
No reviews yet — be the first!
No reviews yet.
Description
e-Mail Marketing: Relevancy, Retention, and ROI
e-Mail marketing has rapidly become a cornerstone of Marketing Automation (MA), one of the primary and fastest-growing segments of Customer Relationship Management (CRM).
From 1999 to 2000, e-mail marketing grew by more than 270% and has emerged akiller application for marketing.
