How New B2B E-Business Strategies Are Changing Manufacturing
Book Details
PublisherManufacturers Alliance/MAPI
ISBN / ASINB00005REO7
ISBN-13978B00005REO7
MarketplaceFrance 🇫🇷
Description
This report looks at how companies are applying Internet technologies to their businesses. The size of B2B transactions in the United States is examined, and forecasts by leading market research firms on the trends in e-business are presented. The factors that drive firms to seek e-business solutions are examined. This report focuses largely on e-business strategy covering one important aspect, which is: how firms are using Internet technologies to improve the customer interface or sell side of the business through on-line ordering, electronic auctions and exchanges, customer relationship management techniques, and value-added services. How functional departments within firms are applying Internet applications to improve internal efficiencies also is examined. The report concludes with comments on how Internet technology is likely to change business strategies and practices in the future.
