SingTel Mobile Launches 3G Services: No Premium Pricing
Book Details
Author(s)
IDC
Publisher
IDC Research
ISBN / ASIN
B0007Z11KQ
ISBN-13
978B0007Z11K7
Availability
Available for download now
Sales Rank
#13,610,596
Marketplace
United States 🇺🇸
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Description
This IDC Flash examines the February 23, 2005 announcement by SingTel Mobile (that it is pricing video calls at the same rate as voice calls and data traffic at 30% cheaper than General Packet Radio Service (GPRS) data charges. SingTel Mobile's pricing marks a shift in paradigm, from 3G's positioning as a premium service to a service aimed at the mass market.
