What entry vehicle will you select in China? Three approaches to succeeding in the burgeoning Chinese marketplace.(International Development): An article from: Franchising World

This digital document is an article from Franchising World, published by International Franchise Association on March 1, 2004. The length of the article is 982 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: What entry vehicle will you select in China? Three approaches to succeeding in the burgeoning Chinese marketplace.(International Development)
Author: Pei Liang
Publication:Franchising World (Magazine/Journal)
Date: March 1, 2004
Publisher: International Franchise Association
Volume: 36 Issue: 2 Page: 65(2)

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