Remarkable or modest? The role played by culture in advertising. (My Favorite Assignment).: An article from: Business Communication Quarterly

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Citation Details
Title: Remarkable or modest? The role played by culture in advertising. (My Favorite Assignment).
Author: Catherine Nickerson
Publication:Business Communication Quarterly (Refereed)
Date: March 1, 2003
Publisher: Association for Business Communication
Volume: 66 Issue: 1 Page: 61(11)

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