Factors affecting new product adoption in the consumer electronics industry.: An article from: Singapore Management Review

This digital document is an article from Singapore Management Review, published by Singapore Institute of Management on July 1, 2003. The length of the article is 8098 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Factors affecting new product adoption in the consumer electronics industry.
Author: Thomas Tan Tsu Wee
Publication:Singapore Management Review (Refereed)
Date: July 1, 2003
Publisher: Singapore Institute of Management
Volume: 25 Issue: 2 Page: 51(21)

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