Getting them there is just half the battle: use in-store advertising to boost your selling efforts. (The Wright Angle).: An article from: Do-It-Yourself Retailing

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Citation Details
Title: Getting them there is just half the battle: use in-store advertising to boost your selling efforts. (The Wright Angle).
Author: Scott H. Wright
Publication:Do-It-Yourself Retailing (Magazine/Journal)
Date: July 1, 2003
Publisher: National Retail Hardware Association
Volume: 185 Issue: 1 Page: 10(1)

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