From inquiry to interested. (inquiry calls received by banks)(includes related article): An article from: Bank Marketing

This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on December 1, 1994. The length of the article is 2660 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: Bank sales representatives can turn an inquiry call into a sales appointment and potentially a sales deal by focusing on the first 30 seconds of the call. These crucial 30 seconds can be used effectively by the bank customer service representative by building rapport with the caller, gathering enough information to enable him to help the caller make a buying decision and utilizing this information to organize a presentation of the products most suited to the caller.

Citation Details
Title: From inquiry to interested. (inquiry calls received by banks)(includes related article)
Author: Donna Siegel
Publication:Bank Marketing (Magazine/Journal)
Date: December 1, 1994
Publisher: Bank Marketing Assn.
Volume: v26 Issue: n12 Page: p21(4)

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