Making the customer more right. (bank customers): An article from: Bank Marketing
Book Details
Author(s)Paul Calendrillo
PublisherBank Marketing Assn.
ISBN / ASINB00097O2KI
ISBN-13978B00097O2K6
MarketplaceGermany 🇩🇪
Description
This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on May 1, 1997. The length of the article is 4069 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
From the supplier: Banks can improve customer relationships and enhance their profitability by integrating nontraditional products and services with items that are already being offered. These include mutual funds, stocks, bonds and fixed and variable annuities. Tellers, investment representatives and the rest of the branch staff should have an understanding of the use of these types of products and the benefits that they offer to clients.
Citation Details
Title: Making the customer more right. (bank customers)
Author: Paul Calendrillo
Publication:Bank Marketing (Magazine/Journal)
Date: May 1, 1997
Publisher: Bank Marketing Assn.
Volume: v29 Issue: n5 Page: p20(6)
Distributed by Thomson Gale
From the supplier: Banks can improve customer relationships and enhance their profitability by integrating nontraditional products and services with items that are already being offered. These include mutual funds, stocks, bonds and fixed and variable annuities. Tellers, investment representatives and the rest of the branch staff should have an understanding of the use of these types of products and the benefits that they offer to clients.
Citation Details
Title: Making the customer more right. (bank customers)
Author: Paul Calendrillo
Publication:Bank Marketing (Magazine/Journal)
Date: May 1, 1997
Publisher: Bank Marketing Assn.
Volume: v29 Issue: n5 Page: p20(6)
Distributed by Thomson Gale
