Where bank marketers build framework for success: the Essentials of Marketing for Bankers School. (marketing course for bankers): An article from: Bank Marketing

This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on December 1, 1997. The length of the article is 534 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: Participants reported satisfaction with the Essentials of Marketing for Bankers School's bank marketing course held on Oct 4-9, 1997 at the University of Maryland in College Park, MD. Feedback included a wider understanding of the role of marketing in their organizations. Bankers were introduced to various aspects of bank marketing and its role in the banking industry. Misconceptions on marketing were eradicated. The course provided theoretical and practical applications of marketing. A similar course will be held on Oct 3, 1998 at the same venue.

Citation Details
Title: Where bank marketers build framework for success: the Essentials of Marketing for Bankers School. (marketing course for bankers)
Publication:Bank Marketing (Magazine/Journal)
Date: December 1, 1997
Publisher: Bank Marketing Assn.
Volume: v30 Issue: n1 Page: p76(1)

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