Dial M for money. (bank telemarketing): An article from: Bank Marketing
Book Details
Author(s)Roger Grant
PublisherBank Marketing Assn.
ISBN / ASINB00098CYIE
ISBN-13978B00098CYI7
AvailabilityAvailable for download now
MarketplaceUnited States 🇺🇸
Description
This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on October 1, 1998. The length of the article is 3187 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
From the supplier: Banks can improve their telemarketing programs by setting up their own call centers. These centers let banks to apply their corporate goals to the telemarketing function and ensure that customers get the same treatment provided by branch banks. However, the main drawback of internal call centers is their high start-up costs, prompting many banks to outsource their telemarketing operations.
Citation Details
Title: Dial M for money. (bank telemarketing)
Author: Roger Grant
Publication:Bank Marketing (Magazine/Journal)
Date: October 1, 1998
Publisher: Bank Marketing Assn.
Volume: v30 Issue: n10 Page: p53(6)
Distributed by Thomson Gale
From the supplier: Banks can improve their telemarketing programs by setting up their own call centers. These centers let banks to apply their corporate goals to the telemarketing function and ensure that customers get the same treatment provided by branch banks. However, the main drawback of internal call centers is their high start-up costs, prompting many banks to outsource their telemarketing operations.
Citation Details
Title: Dial M for money. (bank telemarketing)
Author: Roger Grant
Publication:Bank Marketing (Magazine/Journal)
Date: October 1, 1998
Publisher: Bank Marketing Assn.
Volume: v30 Issue: n10 Page: p53(6)
Distributed by Thomson Gale
