Checking free-for-all: have banks gone crazy? First, there was free retail checking, and now all over the country, banks are marketing free checking ... Story): An article from: Bank Marketing

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Title: Checking free-for-all: have banks gone crazy? First, there was free retail checking, and now all over the country, banks are marketing free checking for small-business customers. Not every institution is convinced that it's a good idea, but many that have tried it claim that it has given them a competitive edge.(commercial customers)(Cover Story)
Author: Janet Bigham Bernstal
Publication:Bank Marketing (Magazine/Journal)
Date: March 1, 2005
Publisher: Bank Marketing Assn.
Volume: 37 Issue: 2 Page: 14(6)

Article Type: Cover Story

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