Adapt or die: as newspaper companies confront a challenging future, they are increasingly viewing their trademark print product as the engine driving ... An article from: American Journalism Review

This digital document is an article from American Journalism Review, published by Thomson Gale on June 1, 2006. The length of the article is 6538 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Adapt or die: as newspaper companies confront a challenging future, they are increasingly viewing their trademark print product as the engine driving a diverse "portfolio" that embraces other "platforms" such as Web sites and niche publications. Is this a strategy for survival?(Industry overview)
Author: Rachel Smolkin
Publication:American Journalism Review (Magazine/Journal)
Date: June 1, 2006
Publisher: Thomson Gale
Volume: 28 Issue: 3 Page: 16(8)

Article Type: Industry overview

Distributed by Thomson Gale