The profit decile report: an eye-opener.(Database Marketing): An article from: ABA Bank Marketing

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Citation Details
Title: The profit decile report: an eye-opener.(Database Marketing)
Author: John J. Coffey
Publication:ABA Bank Marketing (Magazine/Journal)
Date: January 1, 2006
Publisher: Thomson Gale
Volume: 38 Issue: 1 Page: 44(1)

Distributed by Thomson Gale