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The Curse of Knowledge

AuthorChip Heath, Dan Heath
PublisherHarvard Business Review
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Book Details

Author(s)Chip Heath, Dan Heath
PublisherHarvard Business Review
ISBN / ASINB000L4240E
ISBN-13978B000L42408
MarketplaceFrance  🇫🇷

Description

Impenetrable strategy statements can't unite employees behind an organization's goals, but concrete language and stories can.

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