The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado

Draws on the principles espoused in Crossing the Chasm and Inside the Tornado by Geoffrey A. Moore to explain how to apply those lessons on a business operational level, with advice on how to develop action plans, product development, sale
Title: The Chasm Companion
Author: Wiefels, Paul/ Moore, Geoffrey A. (FRW)/ Moore, Geoffrey A.
Publisher: Harpercollins
Publication Date: 2002/08/01
Number of Pages: 352
Binding Type: PAPERBACK
Library of Congress: 2002069057