Diving into a 'Blue Ocean Strategy': in a tight industry, it can be sink or swim for providers, but a new business strategy offers a lifeline, and ... An article from: Behavioral Healthcare

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Citation Details
Title: Diving into a 'Blue Ocean Strategy': in a tight industry, it can be sink or swim for providers, but a new business strategy offers a lifeline, and maybe even new service anchors.(Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant)(Book review)
Author: Terry L. Stawar
Publication:Behavioral Healthcare (Magazine/Journal)
Date: February 1, 2006
Publisher: Thomson Gale
Volume: 26 Issue: 2 Page: 17(4)

Article Type: Book review

Distributed by Thomson Gale