Internet Commerce Practices - Markets, Early Adopters, Applications, and Vendors

The Internet is causing a sea of change in the way companies do business and the way customers buy goods and services. Customers are rushing onto the Internet by the tens of millions, and businesses are scrambling to adopt Internet commerce strategies to cement online customer relationships, capture online market niches, strengthen supply chains, and improve internal business processes. This report captures the lessons learned by dozens of early adopters in 12 key industry segments and offers them to the thousands of fast-follower companies.