Gator Ad Inventory
Book Details
Author(s)Jupiter Research Corporation
ISBN / ASINB000UM7HW2
ISBN-13978B000UM7HW1
MarketplaceFrance 🇫🇷
Description
Gator, a price-comparison and form-filling browser assistant application, defines a new opportunity for advertisers. The Gator application can convey an ad message in any content environment, observing browser activity and overlaying contextually relevant messaging onto content.
