Jupiter MMXI Metrics: European Consumer Commerce, 3Q 2001

Jupiter MMXI metrics reports offer a quarterly snapshot of the Pan-European online landscape. This report examines the way in which the retail sector develops on a Pan-European level regarding usage trends, performance of top retail sites, and future online shopping. For 3Q 2001, Jupiter MMXI focused on the online grocery category because of its market size in absolute revenue. Companies willing to invest in online grocery retailing, however, face major hurdles before benefiting from this additional distribution channel.