Are brands dead? What the private label revolution means for consumers, innovation and the future of retail.(PRIVATE LABEL)(Company overview): An article from: Chief Executive (U.S.)

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Citation Details
Title: Are brands dead? What the private label revolution means for consumers, innovation and the future of retail.(PRIVATE LABEL)(Company overview)
Author: Nirmalya Kumar
Publication:Chief Executive (U.S.) (Magazine/Journal)
Date: July 1, 2007
Publisher: Chief Executive Magazine
Issue: 227 Page: 40(4)

Article Type: Company overview

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