This in-depth manual contains 12 brand-new lessons crafted by marketing guru Dan Kennedy so you can truly maximize your income using strategies and techniques including:
* How 'multi-media integration' multiplies the profits you make online * The important difference between being a 'true entrepreneur' vs. an ordinary business person * How to avoid the 'extinction trap' - learn why new media rarely kills old media... and how successful entrepreneurs think in terms of 'integration' rather than 'sequence' * The secret to business STRENGTH (vs. weakness): Why and how to build a business to last, not just to make a quick buck * The most important wealth secret behind Dan's information business * The best way to structure your relationship with your customers * Why 'permission-based' marketing will give you a HUGE advantage over your competition -- and easy steps you can take to apply it to YOUR business * How to create a hierarchy of incomes - including transactional income, repeat income, renewable income, and continuity income! * Plus much more!
You'll get Dan Kennedy's often humorous, always candid opinions on the BEST ways to drive your Internet sales using proven, time-tested direct marketing strategies.