Should the supply chain play fair?(Sales and Marketing Insights from Purdue University): An article from: Agri Marketing

This digital document is an article from Agri Marketing, published by Henderson Communications, LLC on April 1, 2008. The length of the article is 665 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.

Citation Details
Title: Should the supply chain play fair?(Sales and Marketing Insights from Purdue University)
Author: Brian C. Briggeman
Publication:Agri Marketing (Magazine/Journal)
Date: April 1, 2008
Publisher: Henderson Communications, LLC
Volume: 46 Issue: 3 Page: 68(1)

Distributed by Gale, a part of Cengage Learning