What's sells what works what's to come: in a difficult market, percussion marketing gurus report that consumers respond only to "eye-popping" product ... An article from: Music Trades

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Title: What's sells what works what's to come: in a difficult market, percussion marketing gurus report that consumers respond only to "eye-popping" product value, dealers revolt at any kind of inventory "load-in" program, and the near-term future remains murky. yet, they remain surprisingly optimistic. read on to find out why.(PERCUSSION)
Author: Unavailable
Publication:Music Trades (Magazine/Journal)
Date: November 1, 2009
Publisher: Music Trades Corp.
Volume: 157 Issue: 10 Page: 74(8)

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