Exploring customer-based airline brand equity: evidence from Taiwan.: An article from: Transportation Journal
Book Details
Author(s)Ching-Fu Chen, Wen-Shiang Tseng
ISBN / ASINB003JEY9Y2
ISBN-13978B003JEY9Y0
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Description
This digital document is an article from Transportation Journal, published by American Society of Transportation and Logistics, Inc. on January 1, 2010. The length of the article is 6075 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.
Citation Details
Title: Exploring customer-based airline brand equity: evidence from Taiwan.
Author: Ching-Fu Chen
Publication:Transportation Journal (Newsletter)
Date: January 1, 2010
Publisher: American Society of Transportation and Logistics, Inc.
Volume: 49 Issue: 1 Page: 24(11)
Distributed by Gale, a part of Cengage Learning
Citation Details
Title: Exploring customer-based airline brand equity: evidence from Taiwan.
Author: Ching-Fu Chen
Publication:Transportation Journal (Newsletter)
Date: January 1, 2010
Publisher: American Society of Transportation and Logistics, Inc.
Volume: 49 Issue: 1 Page: 24(11)
Distributed by Gale, a part of Cengage Learning
