A unified approach: insurance companies must ensure that the customer's experience across all channels--Internet, print and phone--is consistent and ... Marketing): An article from: Best's Review

This digital document is an article from Best's Review, published by A.M. Best Company, Inc. on May 1, 2010. The length of the article is 1509 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.

Citation Details
Title: A unified approach: insurance companies must ensure that the customer's experience across all channels--Internet, print and phone--is consistent and complementary.(Property/Casualty: Marketing)
Author: Sandeep Kharidhi
Publication:Best's Review (Magazine/Journal)
Date: May 1, 2010
Publisher: A.M. Best Company, Inc.
Volume: 111 Issue: 1 Page: 90(3)

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