Cosmetology Insider: 10 Top Marketing Secrets Every Cosmetologist Needs to Know
Book Details
Author(s)Patricia B Weber
ISBN / ASINB004SHF4NY
ISBN-13978B004SHF4N4
Sales Rank1,106,880
MarketplaceUnited States 🇺🇸
Description
It doesn’t matter whether you are a hair stylist, nail technician, massage therapist, or makeup artist- If you're not properly marketing yourself, you are losing money every day..even the days you work!
If you're a Cosmetologist, and you are not making as much money as you want, then this book is for you. Read carefully so you don't make the same mistake Erika made. Erika's been a hairdresser for nearly 15 years, working 6 days most weeks, has a regular clientele, and yet....she's barely making ends meet!
Amanda, on the other hand, graduated from cosmetology school less than 2 years ago, works 3 or 4 days a week, and like Erika, has regular clientele. The difference is she makes more than double the amount of money Erika makes!
How is it possible that Erika 's barely getting by? She works more days, she's more experienced, and she's got regular clients, too!
Erika is just like 90% of the Cosmetologists around you; doing her job, not building her business.
So while Erika was working harder, Amanda worked smarter. Amanda started marketing her business even before she got out of school. By the time she got her license, she already had a two week waiting list of clients. She's able to work fewer days because her chair is full all day long. The phone rings constantly with new clients asking for her by name. And she's booked solid for a month at a time.
Erika didn’t know secrets like;
- How to keep an appointment book full weeks in advance
- How to Market Your Services on Social Media Sites
- How to Use Coupon and Daily Deal Sites to Promote Your Services
- The best way to make current clients want to spend more money
- Effective, low-cost ways to attract steady streams of new clients both online and offline
- How to harness the immense power of the internet to increase business sales and profits
- Powerful Ways to Develop & Protect Your Personal Brand as a Leading Cosmetologist.
Today you will learn everything you need to double and even triple your monthly income and build your personal brand as a leading Cosmetologist.
You don't need to know anything about marketing to get started!
Marketing your business just means promoting it. Advertising the right way, in the right places. It's really so simple, I couldn't understand why more Cosmetologists were not doing it. So I did some research and found that no one was teaching them how.
Everything you need to know to explode your customer base and increase your profits can be found in "10 Top Modern Marketing Secrets Every Cosmetologist Needs to Know". The easy to use techniques are explained in step by step detail.
In today's competitive marketplace, it's not enough to just have business cards to hand out. You have to take an active role in your own business promoting. In order to enjoy the benefits of a large client base, you can't depend on someone else to do your marketing for you. Even if you're part of a well-known establishment, any advertising done is done for their business, not yours.
With "10 Top Modern Marketing Secrets Every Cosmetologist Needs to Know, you will have a blueprint you can follow to make promoting your business as easy as possible, even if you think you can't sell water to a thirsty man, or don't want to sell anything at all. Believe it or not, you're already selling something every day.
Sometimes you sell your child on the idea of eating his vegetables. You sell your customer on a different hair style or color. You sell your husband, wife or significant other on taking a trip next weekend, or even something as simple as watching a certain TV show.
The reason those examples may not seem like 'selling' is because you don't have to think about the 'strategies' involved. And that's how easy it will become when you learn how to successfully promote your business. It doesn't have to be hard, or expensive or time consuming. You just need a plan laid out for you to follow.
If you're a Cosmetologist, and you are not making as much money as you want, then this book is for you. Read carefully so you don't make the same mistake Erika made. Erika's been a hairdresser for nearly 15 years, working 6 days most weeks, has a regular clientele, and yet....she's barely making ends meet!
Amanda, on the other hand, graduated from cosmetology school less than 2 years ago, works 3 or 4 days a week, and like Erika, has regular clientele. The difference is she makes more than double the amount of money Erika makes!
How is it possible that Erika 's barely getting by? She works more days, she's more experienced, and she's got regular clients, too!
Erika is just like 90% of the Cosmetologists around you; doing her job, not building her business.
So while Erika was working harder, Amanda worked smarter. Amanda started marketing her business even before she got out of school. By the time she got her license, she already had a two week waiting list of clients. She's able to work fewer days because her chair is full all day long. The phone rings constantly with new clients asking for her by name. And she's booked solid for a month at a time.
Erika didn’t know secrets like;
- How to keep an appointment book full weeks in advance
- How to Market Your Services on Social Media Sites
- How to Use Coupon and Daily Deal Sites to Promote Your Services
- The best way to make current clients want to spend more money
- Effective, low-cost ways to attract steady streams of new clients both online and offline
- How to harness the immense power of the internet to increase business sales and profits
- Powerful Ways to Develop & Protect Your Personal Brand as a Leading Cosmetologist.
Today you will learn everything you need to double and even triple your monthly income and build your personal brand as a leading Cosmetologist.
You don't need to know anything about marketing to get started!
Marketing your business just means promoting it. Advertising the right way, in the right places. It's really so simple, I couldn't understand why more Cosmetologists were not doing it. So I did some research and found that no one was teaching them how.
Everything you need to know to explode your customer base and increase your profits can be found in "10 Top Modern Marketing Secrets Every Cosmetologist Needs to Know". The easy to use techniques are explained in step by step detail.
In today's competitive marketplace, it's not enough to just have business cards to hand out. You have to take an active role in your own business promoting. In order to enjoy the benefits of a large client base, you can't depend on someone else to do your marketing for you. Even if you're part of a well-known establishment, any advertising done is done for their business, not yours.
With "10 Top Modern Marketing Secrets Every Cosmetologist Needs to Know, you will have a blueprint you can follow to make promoting your business as easy as possible, even if you think you can't sell water to a thirsty man, or don't want to sell anything at all. Believe it or not, you're already selling something every day.
Sometimes you sell your child on the idea of eating his vegetables. You sell your customer on a different hair style or color. You sell your husband, wife or significant other on taking a trip next weekend, or even something as simple as watching a certain TV show.
The reason those examples may not seem like 'selling' is because you don't have to think about the 'strategies' involved. And that's how easy it will become when you learn how to successfully promote your business. It doesn't have to be hard, or expensive or time consuming. You just need a plan laid out for you to follow.
