Indigestion Preparations Market in Pakistan to 2014 (OTC Healthcare)

Introduction

This databook provides key data and information on the Indigestion Preparations Market in Pakistan (OTC Healthcare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
• Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The indigestion preparations category was valued at PKR2,335m ($33.2m) in 2009, representing a CAGR of 8.9% since 2004.

By the end of 2014, the indigestion preparations category will be worth PKR3,163m ($44.9m), with an expected CAGR of 6.3% between 2009 and 2014.

The indigestion preparations market was led by tablets (representing 60.9% of the total value), followed by mixtures, with a 25.3% share. Powders accounts for the remaining 13.8% share.

Johnson & Johnson is the market leader with a 23.4% share of the market.

Reasons to Purchase

• Develop business strategies by understanding the quantitative trends within the Indigestion Preparations Market in Pakistan (OTC Healthcare)
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements