Antioxidants Market Report

Consumer interest in and awareness of the health properties of antioxidants has been rising in recent years. Not only has this increased global sales of antioxidants (whether used as a food preservative or to provide a health enhancing or functional benefit), but demand for foods recognised as being naturally rich in antioxidants is also growing. Notable examples include certain varieties of fruit (for example blueberries and blackberries), as well as fruit-derived products such as smoothies. As the sector has developed, antioxidants are now being used in the manufacture of a greater variety of foods to cater for increasingly health-conscious consumers. This has been most apparent in sectors such as chocolate confectionery, soft drinks and hot beverages such as tea. Meanwhile, global sales of antioxidants used as an ingredient have been rising by more than 3% per annum in recent years. At present, usage is heavily skewed towards developed parts of the world, such as the US, Europe and Japan. This report from Leatherhead Food International (now Leatherhead Food Research) features the latest market data on products marketed on the basis of their antioxidant content, as well as technical information on the science behind antioxidants both for use as preservatives and as health promoting ingredients.