Do you have a Millennial marketing strategy? The Millennial generation is larger than the Baby Boomers and three times bigger than Generation X. ... An article from: Franchising World

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Citation Details
Title: Do you have a Millennial marketing strategy? The Millennial generation is larger than the Baby Boomers and three times bigger than Generation X. Understanding their needs, tastes and behaviors will impact your business.(MARKETING)
Author: Jeff Fromm
Publication:Franchising World (Magazine/Journal)
Date: September 1, 2011
Publisher: International Franchise Association
Volume: 43 Issue: 9 Page: 56(2)

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