Marketing's role in the Evolvig: many things about the branch--its role, location, design, staffing, technology--are facing transitions due to rapidly ... An article from: ABA Bank Marketing

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Citation Details
Title: Marketing's role in the Evolvig: many things about the branch--its role, location, design, staffing, technology--are facing transitions due to rapidly changing customer, regulatory and technological conditions. Marketers can make a valuable contribution in this conversion.
Author: Gary Stein
Publication:ABA Bank Marketing (Magazine/Journal)
Date: September 1, 2011
Publisher: Bank Marketing Assn.
Volume: 43 Issue: 7 Page: 22(5)

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