What are the differences between a Thurstone and Likert scale? Under what conditions is the one to be preferred above the other? Buy on Amazon
Facebook LinkedIn

What are the differences between a Thurstone and Likert scale? Under what conditions is the one to be preferred above the other?

Author Kurt Grashaw
Publisher Kurt Grashaw
Price not available for United Kingdom

You can still browse on Amazon. Try another country above.

Book Details
Author(s) Kurt Grashaw
Publisher Kurt Grashaw
ISBN / ASIN B006AXSTT0
ISBN-13 978B006AXSTT6
Marketplace United Kingdom 🇬🇧
Ratings & Reviews No reviews yet — be the first!

No reviews yet.

Description
Everyone has traits and behaviors that form an individual attitude. “An attitude is a person's feeling toward and evaluation of some object or event. Attitudes have two important aspects: direction (positive/negative, for or against) and intensity (strength of feeling).” (Somer, Nd, para 1) If you like pizza, you have a positive attitude toward it. If you are a fanatic about pizza, then your positive feelings towards pizza are very intense. . .

This article addresses: The differences between a Thurstone and Likert scale? Under what conditions is the one to be preferred above the other?
Donate to EbookNetworking
No Prev
No Next