Secrets of Making More Money in Magic: For Magicians, Magic Clowns and Children's Entertainers
Description
You can make more money as a magician, magic clown or magical children's entertainer by learning these free and low-cost promotional tricks, secrets and shortcuts. This easy step-by-step Guide will help you to get more bookings and higher fees. Those who are just starting out, will find this information invaluable for launching a career in magic. This guide will show you how a higher profile can mean higher profits for you. To get the most for your marketing dollar, magicians and variety entertainers must keep apprised of the media and its methods ... especially in view of the high failure rate of small businesses (and show business is a business). Falling behind, even briefly, in this competitive arena can mean the difference between failure and success.
This guide is written by a very successful professional magician and master self-promoter who continues to perform in every kind of venue across the United States and Canada. You will discover how to get the most out of your promotional efforts even if you are starting with no money to spend on advertising, how to get the best publicity at the lowest cost, and how to make community involvement work for you.
You will find tried and true methods for making money in magic with many original, unusual and unique ideas to make you more marketable in show business.
The challenge for many variety entertainers is that they may have enormous talent but they don’t understand the business of show business and they don’t understand the art science of marketing. Put any of these ideas and methods to work for you and you'll see your initial investment in this report returned many thousands of times.
Creative promotion is not a pursuit for the timid. It's for the adventurous performer who knows that in business, as in life, you only get out of it what you put into it.
In compiling the information for this guide, we wanted to steer clear of long, dreary, technical discourses on the "whys" and "wherefores" of publicity and promotion. What you need to know is simply, "How can I get the most promotion for the least amount of money?" And that's why you'll find many promotional ideas and strategies that are absolutely free, presented in plain, easy-to-understand language. When you need a special product or service to make the promotion work, we've provided information on that as well.
You may want to sit down and read through the entire book, or refer to it from day-today, implementing each new idea or method as it appeals to you. Many of the ideas can be realized with little or no cost. Others may require a greater or lesser investment, but all will pay off handsomely in the months and years that follow.
Becoming a professional entertainer takes time and talent, but just as important, it requires zeal and a willingness to promote yourself every waking minute of every day. You need to know what works for you, what your stage persona is; you need to know how to put the show in show business and how to put the business in show business.
Magician Bob Shelley is a show business veteran and a promotion wizard with a career that spans more than 30 years and more than 10,000 performances as a magician, hypnotist, children’s entertainer, storyteller and Teaching Artist with New York State’s Board of Cooperative Educational Services (BOCES) Arts in Education. An accomplished comedian and comedy writer, he founded Montreal’s Laugh Factory Comedy Workshop, a pioneer and trendsetter for the improvisational and stand-up comedy so popular today. He has appeared on television throughout the United States and Canada and has performed coast to coast to coast, entertaining troops at the Alert Military Base, a snowball’s throw from the North Pole to Caribbean resorts, across the United States and Canada.
There is a lot to learn here and you have the opportunity to learn it from someone who has been there, done that, and continues to be a force in the world of professional ma
This guide is written by a very successful professional magician and master self-promoter who continues to perform in every kind of venue across the United States and Canada. You will discover how to get the most out of your promotional efforts even if you are starting with no money to spend on advertising, how to get the best publicity at the lowest cost, and how to make community involvement work for you.
You will find tried and true methods for making money in magic with many original, unusual and unique ideas to make you more marketable in show business.
The challenge for many variety entertainers is that they may have enormous talent but they don’t understand the business of show business and they don’t understand the art science of marketing. Put any of these ideas and methods to work for you and you'll see your initial investment in this report returned many thousands of times.
Creative promotion is not a pursuit for the timid. It's for the adventurous performer who knows that in business, as in life, you only get out of it what you put into it.
In compiling the information for this guide, we wanted to steer clear of long, dreary, technical discourses on the "whys" and "wherefores" of publicity and promotion. What you need to know is simply, "How can I get the most promotion for the least amount of money?" And that's why you'll find many promotional ideas and strategies that are absolutely free, presented in plain, easy-to-understand language. When you need a special product or service to make the promotion work, we've provided information on that as well.
You may want to sit down and read through the entire book, or refer to it from day-today, implementing each new idea or method as it appeals to you. Many of the ideas can be realized with little or no cost. Others may require a greater or lesser investment, but all will pay off handsomely in the months and years that follow.
Becoming a professional entertainer takes time and talent, but just as important, it requires zeal and a willingness to promote yourself every waking minute of every day. You need to know what works for you, what your stage persona is; you need to know how to put the show in show business and how to put the business in show business.
Magician Bob Shelley is a show business veteran and a promotion wizard with a career that spans more than 30 years and more than 10,000 performances as a magician, hypnotist, children’s entertainer, storyteller and Teaching Artist with New York State’s Board of Cooperative Educational Services (BOCES) Arts in Education. An accomplished comedian and comedy writer, he founded Montreal’s Laugh Factory Comedy Workshop, a pioneer and trendsetter for the improvisational and stand-up comedy so popular today. He has appeared on television throughout the United States and Canada and has performed coast to coast to coast, entertaining troops at the Alert Military Base, a snowball’s throw from the North Pole to Caribbean resorts, across the United States and Canada.
There is a lot to learn here and you have the opportunity to learn it from someone who has been there, done that, and continues to be a force in the world of professional ma
