Website 101: The Essentials of Website Creation and Marketing

This book provides the basics of website creation and marketing. It is short and easily consumable and will guide new or potential website owners through the basics of website creation and give an overview of various channels for increasing website traffic. Topics covered include purchasing a domain name, posting web content, hosting packages, e-commerce, blogging, SEO, Google Adwords, affiliate and email marketing and other forms of online advertising.