Hacking the Conference Game: Rules for Building a Killer Conference Business

This book is designed to help any existing or aspiring entrepreneur with an interest in the conference or events space build a killer conference business. The author has produced over 10 highly-regarded conferences in the technology space and has distilled his years of knowledge into a comprehensive guide on what it takes to build a high quality conference business. The book will take you from idea conception thorough execution, with a behind-the-scenes look at the many things that you need to coordinate to execute a successful event.

This book covers everything you need to know about building and producing a high quality conference, with special emphasis on the following:

* Evaluating the quality of your idea, its audience appeal, and longevity
* Building a realistic, complete budget for your conference
* Strategic framework for developing a comprehensive ticket pricing plan
* Roadmap for attracting and closing sponsors
* Marketing and promoting your event across all channels, with a focus on social media tools such as Twitter and Facebook

Every conference and event is different, but this book contains a framework to help you make the right decisions for your event, given your goals and audience.

This book is 60 pages in Microsoft Word.