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Pinterest is a photo sharing social media platform where members create virtual albums around particular themes. In other words, they “Pin” their “In-terests.” Their pins are virtual images (photos, graphics, illustrations) collected and placed on virtual pinboards.
Used as strictly a social site, you can curate and share the things that inspire you, things that you love and find interesting, with friends and family. You can also discover new things that have been hand-picked by people who share your interests.
As a business or branding platform, pinboards can be used directly as product catalogues, or more subtly and creatively to brand you and your business.
Pinterest is a proven way to drive traffic and its popularity is exploding like fireworks on the Fourth of July!